Perhaps you are a top producer already. If you are and even if you are not, if you have met or spoken with some top producing agents, you’ll see that they all have certain things in common—certain traits that help them to win at the real estate sales game.
Here Are 6 Tips of Top Producing Agents:
Do you enjoy coming up with creative solutions to problems or issues? Many successful real estate agents know how to properly showcase a house to make it more marketable and develop creative MLS listings to attract the right buyers. Not just that, but no real estate transaction is without challenges and hiccups. When you have the ability to problem solve and to approach each situation realistically and rationally and think through all the ins and outs, you will go a long way towards a successful career in the field. The best way to develop this skill (believe it or not) is to download an online chess app on your mobile device and play several times a week. Chess teaches the mind to think through all situations and look for the best and most effective solutions.
Having a desire to control your own professional destiny and be your own boss is a trait shared by top real estate professionals. To be successful in real estate requires a high degree of self-motivation, drive, and smart decision making. When you are an agent, you do not have to punch a clock each day at 9:00 am and 5:00 pm. As such, it is easy to sleep in, decide not to go to the office meeting, or go take a long lunch. A self-motivated entrepreneur has the discipline to walk up each day (as if they are punching a clock) and develop and follow a work schedule that is results-oriented and leads to successful closings.
Hustle and Tenacity
Being a top producing real estate agent requires a great work ethic. You must have the tenacity to pursue every lead and the hustle to aggressively market your clients’ properties in order to have success. It’s not just about putting in a lot of time—it’s about working smart, putting in the right amount of time, and doing whatever is necessary to close the deal. While hustle and tenacity may be inherent to some people more than others, developing a schedule and sticking to it will help a lot in this area. Also, select an app or program such as a CRM to keep track of your leads and follow ups so that no stone goes unturned.
A good real estate agent doesn’t just sell properties—they sell themselves. It’s important to show your real personality. People will respond to you if you have a great attitude, are personable and honest, have confidence in your abilities, and are interested in helping them and others. Your social media presence, your profiles, and your bios will help a lot in this area. But, you will also need to keep a smile on your face and use your charm in order to develop and sustain relationships with prospects and clients. There are tons of books that can help in this area. One to start with is the famous, How to Win Friends and Influence People by Dale Carnegie.
Build a Network of Connections
Successful real estate agents have a vast network of contacts within the market they serve. This list of connections should include other real estate agents and brokers, potential buyers and sellers, and all the other players in the real estate industry, such as appraisers, home inspectors, and mortgage loan officers. Consider ways to develop relationships until you have a list of 250 people with whom you can talk about real estate. From your dentist to your auto mechanic to they guy who cut your tree last Saturday, everyone is a prospect. Start building.
Knowledge Is Power
Staying up-to-date on the latest topics in real estate and in the local market will allow you to service clients more effectively. Continuing education and professional development are doors to opportunity that you can utilize to expand your business options and stay at the forefront of the real estate field. If your brokerage does not provide you with that level of support, then you may be at the wrong one. Make sure to stay connected so you know what’s going on in local areas and also in your field.
At the end of the day, you get out of it what you put into it. There is a certain level of investment needed (time, energy, and money) to make any business venture successful. Real estate is no different. If you are passionate about real estate and have similar traits to those outlined here, you have a great shot at having a long and successful real estate career.