The Truth About Real Estate Teams No One Explains to New Agents
I recently received a message on my Instagram/Threads feed from a new agent: “Hi Melissa, I’m just starting out. I’m looking at a RE/MAX team, but they want a 50/50 split. In an era where I can use AI to do my marketing and lead gen, is it still worth giving up half...
The Real Estate Agent’s Silent Productivity Killer
Do you ever get to the end of your business day, look at the clock, and wonder where the day has gone? Today, as I write this, it is high noon, and I had planned to get down to business about three hours ago. Where has the time gone? Between taking a few calls, paying...
The One Thing Everyone Needs This Holiday Season… and It Costs Nothing!
With Thanksgiving upon us, there seems to be no better time to reflect on the year, on what you have, and on how to be a better you in 2026. “It’s also a great time to express thanks and gratitude, not only for what we have but also for those that support us and who...
3 Simple Ways to Jumpstart Your Fall Business
It’s no secret to anyone who has been in the real estate business for more than a few years that this is the time of the year when things begin to slow down. Real estate pros start focusing on Halloween costumes, Great Aunt Mildred’s pumpkin pie, and even getting the...
4 Things You Should Never Say to Another Agent
If you are a regular reader of my blog, then you already know how I feel about email. Simply put, it’s a super effective marketing tool and a great way to send quick informational messages, but it is not an appropriate way to negotiate anything… especially the details...
4 Reasons to Get to Know Your Affiliates
A few years back, I had the privilege of attending the Prospect Mortgage Semi-Annual Meeting. They invited me to join them in order to talk about how mortgage professionals can provide value to their Realtor® partners. Specifically, we discussed how to identify good...
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